I’ve also been working on a group project to produce a video about a type rule for a couple of weeks now. My group picked ‘Avoid overusing capital letters’ from the hat and have been working on a nightmare style video. We had planned on doing a Neutraface style video but after we discovered writing lyrics is not our strongest of talents, we opted for a more story based idea.
It’s the wall of horrors – Capital letter city! It took me 3 hours to cut out all the capital letters from wallpaper samples (thanks B&Q) but it was definitely worth it!
Little E for Little Emma
Lucy demonstrates one of the reasons not to overuse capital letters: they’re shouty!
Filming on our glamourous set…. in the girls toilets
Amber in hair and make up
The dream team; Amber, Emma, Lucy and myself 🙂
… and after all that fun/hard work Amber worked her magic and edited 8 minutes of footage down to just over 1 minute. So, here it is…[youtube:http://youtu.be/KjibQye-Qxo]
What do you think? Did it make you laugh? It was good fun making it, even though it was a bit cringey watching it back when we presented it to the class! I love a bit of Crystal Castles (I find it really good to work to) and it fitted perfectly with the trippy-ness of our video.
And remember kids: large blocks of text set in capital letters is uncomfortable to read and capital letters in general are loud, shouty and intimidating.
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YCN Brief 2011/12 - i Newspaper
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